sales promotion What is meant by sales promotion? Describe briefly the various methods of sales promotional tools used by business organizations...

A sales
promotion is an activity geared towards increasing revenue. This activity can take a multitude
of forms like: offering discounts, offering a lower finance rate, a two for one sale, a sale
that says buy one at regular price and get the next half off, offering free prizes, or any
number of schemes to bring customers in and entice them to buy your
product.