Today, tourism
is an extremely important economic activity. The wide availability of air travel has facilitated
its growth. Sustainable and profitable tourism is complex and it encompasses personal safety,
reasonable pricing, and great diversity.
One important prerequisite for
successful tourism is safety. Tourists want to be able to enjoy themselves without worrying
about their personal safety or security. Egypt relies heavily on tourism for its economic
survival, but far fewer tourists visit because of recent violent demonstrations and terrorism.
In the Dominican Republic, a number of Americans have died in unexplained circumstances. In St.
Louis, visitors are afraid of riding the MetroLink (public train system) because of violent
incidents.
A second component of a successful tourist industry is fair and
reasonable pricing. In Thailand, foreigners are charged twice as much as Thais for entry into
tourist attractions; many foreigners resent what they feel is discriminatory
pricing....
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