Monday, 22 September 2014

In ONE paragraph, evaluate the 'hypodermic syringe model'? Include :- - The strengths and weaknesses of the 'hypodermic syringe model'?

The hypodermic
syringe model infers that people are basically spoon fed news and information and that we
assimilate it, accept it, and create an opinion about it. This model is not realistic and
assumes that all people will react identically to information and news. This is a false
assumption because everyone, by tendency, is bound to be interpret information differently.
However, this model could be applied to people who are already set into an idea or have already
formulated an opinion about something, and watch channels of communication that share the same
opinion. In this particular case, the hypodermic syringe model might work after
all.

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